Eco-Terra Ltd.
Position held: Administrator (Owner), 2004 – onwards
Eco-Terra is a firm that I established in 2004. Although the activity was on stand-by during 2006-2008, when I earned my Master of Public Policy Degree from Pepperdine, I organized some projects that I consider a success:
1 – On the Footsteps of Dracula (ongoing project).
2 – The International Chess Competition “Open Galati” (2005).
3 – Sales and promotions for Bio Cosmetic Sweden (Mildness cosmetic products).
———————————————————————————————————————————————
1. Why the project “On the Footsteps of Dracula?”
The short answer is simple: “Dracula” is the only brand name for Romania. More over, the legend of Dracula seems to be
the only reason why you would come to Romania anticipating a poor road system or higher prices than in the neighbouring countries. Many say that Romania is more than the legend of Dracula: you can find here nice mountains, monasteries, fortresses, the Danube Delta, or the Black Sea Coast. And they are right. However, there are plenty of these in other countries as well, some more beautiful or more accessible. I personally consider that the story of Dracula should be promoted more, in order to attract more travelers to Romania.
The project “On the Footsteps of Dracula” is addressed to foreign travelers or Dracula fans who benefit from the following services:
- A virtual tour “On the Footsteps of Dracula.”
- The “Dracula Store” where we promote professional artists and original handicraft.
- A vacation offer for individuals.
- A thematic team building for companies.
- Information resources about the legend of Dracula.
———————————————————————————————————————————————
2. The International Chess Competition “Open Galati”
Chess is one of my childhood passions. I started playing it at approximately six years old, when my father was a chess
trainer. I played in numerous national and international competitions and ranked among the top 20 players in Romania, at my age group. When I was in high school, I decided to quit and continue my studies instead. At that time I had the 1st category and two norms of Candidate Master.
In 2005, I organized the International Chess Competition “Open Galati,” together with a good friend of mine, Constantin “Titi” Dumitriu. We had partnership agreements with Galati County Chess Association, the City of Galati, the County Council of Galati, and the Direction of Sport from Galati. The competition consisted in Open A, male and female, nine rounds, Swiss system and Open B, for juniors, male and female, nine rounds, Swiss system.
Only players who were officially accredited by the Romanian Chess Federation or the County Chess Association were allowed to play. Foreign players from Russia, Ukraine and Republic of Moldova were also invited to play. Besides the high prizes, they also obtained higher classification norms that were sent to the International Chess Federation.
———————————————————————————————————————————————
3. Sales and promotions for Bio Cosmetic Sweden
Bio Cosmetic Sweden is a Swedish company that produces natural cosmetics for body and hair. It has an experience
of over 30 years on the market and its plant in Höör is equipped with the latest in technology and equipment. The company also owns a testing lab and a quality control department.
Bio Cosmetic Sweden produces a wide array of cosmetic brands like Mildness, Bio Sport, Botanic Garden, Pure Nature, Daniella, and Myline. In Romania, I was in charge of BTL promotional campaigns and direct sales. The BTL campaign was made in Galati and Constanta counties, and consisted in sampling, direct promotions and contests. The ATL campaigned was made by the direct importer. I started the sales activity when there were no Bio Cosmetic products in the market! I identified the clients and I was in charge of invoicing, distribution, storage, and reporting.